When Is The Best Time To Email Teachers?

If I had a penny for every occasion someone asked ‘when is the best time to email teachers?’ , I’d be a ….. well I might have a bit more money. This is the most common question we are asked by both existing and potential clients who are selling to schools.[...]

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Create The Perfect Schools Email Database

I guess the cop out way of writing this blog would be to suggest that you give us friendly folk at School Mailings a call and we will provide you with a schools email database. But that would make for a pretty short and, frankly, selfish blog. So let’s assume[...]

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Emailing Schools – It’s a Marathon not a Sprint

Ready to start emailing schools? Get set… Go! I recently took up running. A combination of being surrounded by health conscious fitness fanatics, and a desire to take on a new challenge culminated in the rather ambitious announcement that I was going to run a 10k. I am an impatient[...]

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Lets Eat Granny

Before I save Granny …. ….. you may remember I closed last week’s email by stating that you were part of a test. So let me begin this email by telling you the results. In fact it was a very simple 50/50 test I carried out, to see when you[...]

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It’s not what you do, it’s the way that you do it…

Back in the day (as I believe the trendy kids say), I used to send out weekly emails to our database of amazing clients. Depending how long our relationship has been, you may or may not remember these. Some may have described them as the inane ramblings of an email[...]

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Choosing The Right Schools Database

Sourcing a schools database may seem a relatively simple task in the scheme of things; Go online and do a search Find one or two companies Choose the school’s database that looks the most useful to you You may get lucky or you may get unlucky. Like all products and services[...]

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How Did Ray Tomlinson Change Marketing to Schools?

Ok, you probably have no idea who Ray Tomlinson is. I’ll be honest – he only came to my awareness quite recently. But he really did change the face of marketing to schools. In fact, he changed the face of marketing. Without Ray Tomlinson; You probably wouldn’t be reading this blog[...]

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Are you testing your Schools Marketing Campaigns?

Testing… it’s unavoidable. Along with bad weather on Bank Holidays, bizarre dancing at weddings, and embarrassing displays of affection from fake ‘aunties’ and other random family members, it is something we accept and tolerate as a normal part of everyday life. As children, we face standardised testing in school. When[...]

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How to Get Great Results Using Generic Schools Data

Making the most of your education data, especially when you have generic email addresses (that is, admin@, office@, info@ type addresses), can be one of the biggest challenges facing suppliers when managing education marketing campaigns. The two most common questions we get asked are; How can I generate great results[...]

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A Guide to the UK Education System

I know you wouldn’t be reading this if you didn’t know anything about the UK education system. After all, you must have found your way to this blog somehow, and for some reason, so I expect you’re not reading this by chance. However, I am also aware that you may[...]

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Selling To Schools? Read Our Window Shopper’s Guide

If you’re like me, I imagine you have taken part in the odd bout of window shopping. We usually don’t even realise we are doing it. Walking along the street, or through a shopping centre minding our own business, we suddenly find ourselves standing still staring at the window displays[...]

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