Month: November 2016

Marketing to Schools – It’s a marathon not a sprint

Ready to start emailing schools? Get set… Go! I recently took up running. A combination of being surrounded by health conscious fitness fanatics, and a desire to take on a new challenge culminated in the rather ambitious announcement that I was going to run a 10k. I am an impatient[...]

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Lets Eat Granny

Before I save Granny …. ….. you may remember I closed last week’s email by stating that you were part of a test. So let me begin this email by telling you the results. In fact it was a very simple 50/50 test I carried out, to see when you[...]

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It’s not what you do, it’s the way that you do it…

Back in the day (as I believe the trendy kids say), I used to send out weekly emails to our database of amazing clients. Depending how long our relationship has been, you may or may not remember these. Some may have described them as the inane ramblings of an email[...]

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Choosing The Right Schools Database

Sourcing a school’s database may seem a relatively simple task in the scheme of things; Go online and do a search Find one or two companies Choose the school’s database that looks the most useful to you You may get lucky or you may get unlucky. Like all products and services[...]

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How Did Ray Tomlinson Change Marketing to Schools?

Ok, you probably have no idea who Ray Tomlinson is. I’ll be honest – he only came to my awareness quite recently. But he really did change the face of marketing to schools. In fact, he changed the face of marketing. Without Ray Tomlinson; You probably wouldn’t be reading this blog[...]

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